SKU Details — Stop Losing Money

PROD-7821
Wireless Earbuds Pro
Tokopedia

Detailed profit analysis and AI recommendations to stop losing money

Revenue (7 days)
IDR 12.5M
-12% vs previous period
Net Profit (7 days)
-IDR 1.25M
Loss: IDR 1,250,000
Ads Spend (7 days)
IDR 3.2M
25.6% of revenue
Profit Margin
-10.0%
Below target (15%)

AI Warning: This SKU Is Losing Money

Urgent action required to stop financial losses

Our AI analysis shows that SKU #PROD-7821 has been consistently losing money for the past 14 days. The primary issue is excessive ad spending that exceeds the profit generated by this product.

If no action is taken, you're projected to lose IDR 5.4M over the next 30 days on this SKU alone.

Days Losing Money
14
Cumulative Loss
IDR 2.8M
Ads > Profit
156%
30-Day Projection
-IDR 5.4M

AI Recommendations

Based on profit analysis and market conditions

Stop Ads Immediately
Ads spend exceeds profit by 156%
Save: IDR 3.2M/month

Your current ad spend of IDR 3.2M generates only IDR 1.25M in additional profit. Stopping ads would immediately turn this SKU profitable.

Increase Price by 15%
Current price below profitable threshold
Gain: IDR 1.9M/month

Market analysis shows similar products priced 20-30% higher. A 15% price increase would maintain sales volume while improving margin.

Pause SKU Temporarily
Alternative while analyzing root cause
Stop Loss: IDR 1.25M/month

Temporarily pause this SKU to stop losses while we analyze competitor pricing, ad strategy, and cost structure.

Profit Timeline (Last 30 Days)

Daily net profit trend with 7-day moving average

42% decline

Ads Spend vs Profit

Correlation between ad investment and profit generated

ROI: -39%

AI Profit Advisor

Ask follow-up questions about this SKU's profitability

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Why is this SKU losing money?
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What if I reduce ads by 50%?
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